When we took over the cute little coffee shop in our downtown, we wanted a name that was catchy but not trendy, easy to say yet interesting at the same time, something that invoked a feeling of comfort and reflected our vision for the shop’s future… knowing we wanted an animal in the name for branding purposes, we pondered many different options but ultimately were drawn to the goat! After we honed in on our animal, we wanted to pay tribute to our community so we decided to tie in the word “iron.” Thus, Iron Goat Coffee was born! And to stay humble to our roots, we brand every piece of merchandise with our city’s zip code “49727” on the back!
(As a side note, one of the stories of the origin of coffee involves a farmer witnessing his goats dancing in a field and it turns out they were eating coffee beans…it was fate!)
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